The 4A's of Marketing Creating Value for Customers, Companies and Society

The 4A's of Marketing Creating Value for Customers, Companies and Society  (English, Paperback, Jagdish N. Sheth)

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Highlights
  • Language: English
  • Binding: Paperback
  • Publisher: T&F
  • Genre: book
  • ISBN: 9780415793599, 0415793599
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