Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
The Quality of the Book was Next Level. The Package was Good. Neat book with no Tears or Folds. The Delivery was a Little bit late.But not More than the Expected date shown by Flipkart.