Entrepedia  (English, Paperback, Vaidynathan Nandini)

Nandini Vaidyanathan’s Entrepedia: A Step By Step Guide To Becoming An Entrepreneur In India, points out all the necessary things we need to do if we want to become entrepreneurs.

Summary Of The Book

Entrepedia: A Step By Step Guide To Becoming An Entrepreneur In India is the guidebook for you if you are thinking of becoming an entrepreneur, or if you are in the starting phase of setting up a company. In 20 simple and easy steps, the author tells us all that we need to know before starting a business. The book answers all possible questions in these 20 steps. Why do you want to become an entrepreneur? Where do you get your ideas from? How to raise money? How to make your business plan? How to choose your co-founders? How to use the social media for your benefit? What is the need for a mentor, and where to find one? How to hire a good team? The book gives the answers to these questions and helps readers who are about to start a business.

At the end of each chapter, the author has also given ‘Takeaways’ or tips, which are also very helpful. The book has been written by the author on the basis of her experiences as a teacher, and as a mentor to many budding entrepreneurs. The language she has used is conversational and simple. Most of the concepts have been explained with the help of examples, and hence are easier to understand. Vaidyanathan’s aim was to write an ‘India Centric book’ for those who want to become entrepreneurs, for existing entrepreneurs who want to improve their business skills, and also for those who want to become better employers. Entrepedia: A Step By Step Guide To Becoming An Entrepreneur In India has sold over a million copies, and is in the process of being translated into various Indian languages.

About Nandini Vaidyanathan

Nandini Vaidyanathan has been teaching entrepreneurship for over 6 years. A travelling teacher, she has taught students all over the world. Vaidyanathan is the founder of Startups, which she started to mentor entrepreneurs. She also teaches at various prominent business schools like Princeton, National University of Singapore, London School of Economics, IIM, and ISB. She founded Creating Access to Resources and Markets or CARMa, in 2010, for guiding aspiring Indian entrepreneurs. Through CARMa, she has also been mentoring women in countries like India, Afghanistan, in the African continent, and encouraging them to turn their sources of livelihood into profitable business opportunities. 

Vaidyanathan has mentored more than 600 entrepreneurs. These include people from various fields including chilly manufacturers, chikki manufacturers, restaurant owners, bakers, board game creators, apparel manufacturers, and many others. Vaidyanathan, who has travelled all over the world for work, has over 20 years of work experience in the corporate sector. She started mentoring entrepreneurs in 2005, after coming back to India. Vaidyanathan also writes a column for the Entrepreneur magazine.