Material: This is not pure cotton. Nope! This is poly cotton. But very soft, skin friendly and ultra light. I doubt it will fade, but will check after 3-4 washes. Lighter color shades will surely not fade over time. I loved the material.
Fit: True regular fit (not slim fit). Personally I loved the fit. Shoulders dont droop too! Comes with a non-stiff collar, but it's not bad at all.
Quality: Stiching quality is good.
Packing: Nothing to brag about, it's actually below...