Niacinamide Serum Is A Light Weight & Easily Absorbed Formula That Is Rich In Antioxidants, Ceramides And Fatty Acids. Niacinamide Plays Key Role In The Production Of Barrier Lipids. It Helps Strengthen And Maintain The Skin's Moisture Barrier Functions By Increasing The Synthesis Of Natural Skin Lipids (ceramides). For This Reason Lack Of Niacinamide Leads To Flaky, Itchy And Coarse Texture Of Skin Which Can Be Exacerbated By Wind And Cold Weather. Niacinamide Serum Has A Unique Gel-silicone Texture, Making It An Excellent Water Reservoir That Helps Maintain Hydration Under The Skin For Long. The Skin Feels Velvety Soft, Supple And Rejuvenated With A Dewy Finish. This Formulation Is Rich In Niacinamide Which Helps To Support Healthy Barrier Function Of The Skin, Helping Treat And Prevent The Signs Of Aging. In Addition, It Contains 10% Niacinamide, Vitamin B5 And Hyaluronic Acid That Effectively Improves Fine Lines, Wrinkles And Discoloration, Diminishing Dark Spots And Improving Skin Brightness.