Here's the next BIG story.
A cult-favorite sun protector - the dermat-tested Plum 2% Niacinamide & Rice Water Hybrid Sunscreen with SPF 50 PA+++ is now available in a bigger pack (80g).
Clinically proven to deliver 3x tan reduction, this powerhouse sunscreen combines niacinamide for brighter skin in just 2 weeks and rice water for a soft, supple feel.
Clinically proven to be water-resistant for 4 hours.
The hybrid filters help protect against UVA & UVB rays.
Bigger size with the same lightweight, non-sticky formula—the sunscreen you trust, now in a size you'll love!
Key Feature : 1. "Clinically proven and dermat-tested
Tan? Not on our watch.
This sunscreen is clinically proven to deliver 3x tan reduction. It’s the protection you need with visible results.
This dermatologically tested sunscreen isn’t just about sun protection; it’s about results. Infused with 2% Niacinamide, it brightens skin in just 2 weeks, fades blemishes, and evens skin tone.
Powered by fermented Rice Water and Vitamin B5, it hydrates and strengthens your skin. Clear, even skin—quicker than you think.
2. Hybrid filters - all the way!
With SPF 50 and PA+++, this sunscreen offers superior protection against UVA and UVB rays. Infused with a hybrid blend of physical and chemical UV filters, it shields your skin from harmful sun exposure, preventing photoaging and tanning, while keeping your skin safe and youthful. Because great protection should never be optional.
3. 4-Hour water-resistant protection
Sweat, swim, or splash—our sunscreen has your back for 4 hours straight. So water you waiting for?
4. Barely there, but totally there
This gel-cream sunscreen absorbs instantly, is fragrance-free, and leaves no white cast—just lightweight, non-greasy protection that feels like nothing on your skin.