F&B:
1. Best for: Trend Aware consumer
2. USP: Y2k overbuilt footwear trend with maximized cushioning under and around the foot
3. Fit:
4. Feature 1: Iconic and ultra commercial black and grey colorways that will be carried over each season
5. Feature 2: Suede eyestay, heel tab, and friction patch
6. Feature 3: Canvas underlays, toecap and crosscheck
7. Feature 4: Gum outsole on 100200686