War Room - The People, Tactics and Technology Behind Narendra Modis 2014 Win Reviews
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Excellent summary of Narendra Modi's 2014 election campaign
I had keenly followed Mr. Narendra Modi's election campaign which started around middle of 2013. It was almost a flawless campaign and it must have been a great teamwork to accomplish that.
I had long wished that this campaign should be documented so that other people also know about it. This book is one of excellent attempt at the same. It gives you insight of various teams which were responsible for managing different types of campaign. Technology and social media also were heavily used (p...