SONY BRAVIA 7 189.3 cm (75 inch) Ultra HD (4K) Mini LED Smart Google TV with Advanced AI Processor XR, Studio Calibrated, Dolby Vision Atmos  (K-75XR70)

Experience enhanced visual depth with the Sony Bravia 7 TV. Balancing the light output increases brightness and deepens blacks, resulting in more detailed and vibrant pictures. Every scene comes to life with greater clarity and richness.

Witness the world's colors with all the vibrance of real life. The Bravia 7 TV reproduces over a billion colors with subtle differences in saturation and hue, enabling natural shades in every detail. Enjoy true-to-life visuals that captivate your senses.

Rediscover the beauty of your favorite content with XR Clear Image. This feature uses a custom database to upscale content to near 4K quality, minimizing noise through zone division and dynamic frame analysis. Enjoy crystal-clear pictures that are refined and real.

Say goodbye to blurry fast-paced scenes. The Bravia 7 TV analyzes motion to precisely insert black frames and optimize backlight control, creating smoother visuals without sacrificing brightness. Whether you're watching sports or action movies, enjoy clear and smooth motion.

Instantly enjoy top movies with SONY PICTURES CORE. Redeem up to 15 movie credits and enjoy access to Sony Pictures Movies, including IMAX Enhanced movies and 80 Mbps Pure Stream, for up to 24 months. Dive into a world of cinematic experiences right from your living room.

Bring the magic of the movies home with the latest Sony Pictures films in the highest image quality. Picture settings automatically adjust to create a truly exceptional at-home viewing experience, making every movie night a special event.

Experience Netflix content in studio quality with Netflix Calibrated Mode. Sony’s Ambient Optimization function adapts to any room's environment, ensuring that Netflix's content looks exactly as the creators intended. Enjoy movies and shows as if you were in the studio with the filmmakers.

Prime Video Calibrated Mode ensures that you experience content as the creators intended, even for live sports. This feature automatically delivers optimum and accurate picture quality, making every viewing experience true to the creator's vision.

Experience movies like never before with the Bravia 7 TV’s support for IMAX Enhanced, DTS:X, Dolby Vision, and Dolby Atmos. These rigorous standards ensure an unbelievably atmospheric and immersive viewing experience, bringing cinema-quality audio and visuals to your home.

Bravia’s Acoustic Multi-Audio and sound positioning tweeters align sound perfectly with the action on screen. Enjoy crystal-clear dialogue and dynamic soundscapes that bring every moment to life, creating a truly immersive audio experience.

Voice Zoom utilizes advanced AI machine learning to distinguish human speech, ensuring crystal-clear dialogue. Even the subtlest whispers are amplified for precise clarity, making conversations easy to follow, no matter the volume.

Transform your audio experience with intelligent processing that converts stereo sound into captivating 3D surround sound. With Dolby Atmos and DTS support, enjoy a virtual audio landscape that envelops you from every angle, delivering an unforgettable entertainment journey.

Acoustic Center Sync technology ensures that sound synchronizes seamlessly with on-screen action. This creates a fully immersive experience that integrates flawlessly with your home theater setup, providing precise, synchronized sound like never before.

Sony Bravia 7's innovative 360 Spatial Sound Mapping elevates your home entertainment. Experience cinema-quality audio with phantom speakers that surround you, transporting you into the heart of every scene. Enjoy unparalleled movie theater enjoyment from the comfort of your own home.

Streamline your entertainment experience with seamless navigation, personalized recommendations, and uninterrupted viewing. The Bravia 7 TV consolidates your favorite movies and shows from various subscriptions into one user-friendly interface, making it easy to discover and enjoy content effortlessly.

Google TV on Bravia 7 curates shows and movies based on your viewing history, ensuring every selection suits your unique tastes. Just ask Google Assistant for personalized suggestions and elevate your home entertainment experience with content tailored just for you.

Enjoy seamless entertainment with Sony Bravia 7 TV's advanced hands-free voice search feature. Access your favorite shows and movies by simply speaking commands. No need for remotes—just ask, and BRAVIA delivers, making your viewing experience smarter and more intuitive.

Sync effortlessly with Apple devices for seamless streaming. Control your entertainment using Siri commands, making it easier than ever to enjoy your favorite shows and movies. Experience the ultimate in convenience with your wall-mounted Sony Bravia 7 TV.

Eco Dashboard 2 simplifies environmental control by enabling effortless adjustments, ensuring optimal efficiency. This tool streamlines settings and provides insightful power monitoring, empowering you to make sustainable decisions without compromising performance.

Experience seamless gaming with BRAVIA's cutting-edge features. Enjoy 4K resolution at 120 frames per second for unparalleled visual fidelity. Variable Refresh Rate (VRR) technology adapts to the game's frame rate, while Auto Low Latency Mode (ALLM) minimizes input lag, ensuring every action feels immediate and every detail is crystal clear.

Level up your gaming experience with BRAVIA 7 featuring Dolby Vision. Enjoy vibrant colors, lifelike contrast, and intense brightness that bring your games to life. Immerse yourself in unprecedented realism and see every detail with clarity, making every gaming moment more exhilarating.

Enjoy breathtaking visuals powered by Auto HDR Tone Mapping, ensuring every detail pops with vibrant clarity. Seamlessly switch between gaming and movies using Auto Genre Picture Mode, delivering an unparalleled entertainment experience tailored to your activity. Elevate your home entertainment setup today.

Customize settings, access status updates, and receive expert gaming assistance all in one intuitive interface. Effortlessly optimize your gaming experience, empowering you to navigate and personalize your gameplay journey to new heights of immersion and performance.